SieMatic New York – Beaux Arts Event

Last night the SieMatic New York showroom had an open house, in conjunction with Architectural Digest magazine.  The event was to commemorate the debut of SieMatic’s Beaux Arts .02 in North America.  Since I designed the layout of the NY showroom for SieMatic, I went up for the event.

SieMatic Beaux Arts in New York

I arrived early for some last-minute accessorizing.  This is the view of the Beaux Arts display upon entering the showroom.  The tall cabinets to the right are in a dark walnut gloss veneer and a polished SS glass frame.  The island is Sterling Grey lacquer with walnut shelves at left and right.  The cooking wall at back is Sterling Grey glass at left and sliding Bianco River stone panels with walnut shelves behind… whew.  There are a lot of finishes, but I think the display has a cohesive look due to it’s balance and proportion.  The series was designed by Mick deGiulio, who was present for the opening.

Beaux Arts New York Display

This elevation shows the Sterling Grey pullout base cabinets with polished SS glass frame cabinets above.  There is no crown molding or base molding, but I would still consider this kitchen to sway more towards a “traditional” look due to it’s framed panel cabinet fronts.  Chicago designer Mick deGiulio’s eclectic but clean design is known throughout America; Mr. deGiulio advised me on how to get the details just right for this display.  Here is deGiulio talking about the design later in the evening.

Designer Mick deGiulio at SieMatic New York

Here is view of the main showroom space, before the revelers arrived.  I have designed displays for this SieMatic showroom a few times over the past 15 years; we finally have a cohesive feel to the entire space, now that we have updated the everything less one small display at the back.  The local manager and installer did a wonderful job of bringing it all together – the craftsmanship was exemplary.

SieMatic New York - S2 Display

The event seemed to be a success and it was good to see all my colleagues and meet some area architects and designers.  After the event I got a genuine Neopolitan-NY margherita pizza and boarded Amtrak for the ride back home.  I need to get back to NYC much more often.

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